woven with love, rooted in legacy.
From Village Looms to Your Home
A bridge between tradition and modern design, each rug carries the rhythm of Moroccan life.
Our Promise to You
Where Heritage Meets Home
When you invest in one of Habibi rugs, you’re bringing more than just a beautiful piece into your home, you’re bringing a legacy of craftsmanship, a connection to culture, and a story of authenticity.
Six Reasons Why We’re Different
Visual Journey
Woven with Wisdom
Woven by hand, guided by generations of wisdom
This phase captures the heartbeat of our rugs—the skilled hands of our artisans weaving intricate patterns using age-old techniques passed down from mother to daughter in the Atlas Mountains.
Dyed in Authentic Hues
Color rooted in tradition, crafted to endure.
Our wool is dyed using centuries-old techniques that produce warm terracottas, desert ochres, deep crimson, and ocean blues—tones that echo the soul of Morocco.
Kissed by the Sun
Cleansed with care, softened by nature.
After weaving and dyeing, each rug is thoroughly washed in fresh mountain water. This ritual not only cleans the wool but enhances the rug’s natural texture and luster.
Adorning Your Home
A piece of Morocco, now part of your story
Once placed in your home, the rug becomes more than décor. It becomes a grounding piece of your space, adding soul, culture, and a narrative that blends your life with centuries of Moroccan craftsmanship.
Let’s Weave Something Beautiful Together
Bring the Soul of Morocco into Your Home
Our rugs are stories woven into fabric—an invitation to live beautifully, and consciously